Today's websites are a clear indication of what one should expect to see as the web progresses. Most modern websites have a clean, simple layout. They are almost elegant. Careful contrasts, crisp colors, and content-concentric -- these new, shiny breed of websites are catching the eyes of their visitors. A fine example is the SEOmoz.org website. Personally, I love the color palette, the layout, the styling -- it's flawless.
Below is a list of features or layout and styling guidelines one should strive to follow in order to achieve Website Feng Shui.
- Nice color scheme
- Clean, scalable (and centered) layout
- Prominent, intuitive navigation
- Large, easy-to-read text
- Good HTML structure
(and semantically-correct markup)
- Content served using text, not images
- NO IMAGEMAPS
- Use of alt and title attributes
- No reliance on flash or javascript to display
important aspects such as content, navigation,
or internal/external links.
- Cross-browser compatibility
- Touch of creativity
I could certainly go on for days, but I think these are the main objectives to consider.